Phoenix BUS 475 – Develop the strategic objectives

Write a 1,050- to 1,400-word strategic objectives summary. Include your balanced scorecard and itsimpact on all stakeholders, and the communication plan.Identify key trends, assumptions, and risks in the context of your final business model.Develop the strategic objectives for your new division of the existing business in a balanced scorecardformat in the context of key trends, assumptions, and risks. The strategic objectives aremeasures of attaining your vision and mission. As you develop them, consider the vision,mission, and values for your business and the outcomes of your SWOT analysis and supply chainanalysis.Consider the following four quadrants of the balanced scorecard when developing your strategicobjectives:•Shareholder Value or Financial Perspective, which includes strategic objectives in areas such as:?Market share?Revenues and costs?Profitability?Competitive position•Customer Value Perspective, which includes strategic objectives in areas such as:?Customer retention or turnover?Customer satisfaction?Customer value •Process or Internal Operations Perspective, which includes strategic objectives in areas such as:?Measure of process performance?Productivity or productivity improvement?Operations metrics?Impact of change on the organization•Learning and Growth (Employee) Perspective, which includes strategic objectives in areas such as:?Employee satisfaction?Employee turnover or retention?Level of organizational capability?Nature of organizational culture or climate?Technological innovation Evaluate potential alternatives to the issues and/or opportunities identified in the SWOT Analysis paperand table you completed in WeekCreate at least three strategic objectives for each of the four balanced scorecard areas. Base yoursolutions on a ranking of alternative solutions that includes the following:•Identify potential risks and mitigation plans•Analyze a stakeholder and include mitigation and contingency strategies. •Incorporate ethical implicationsDevelop a metric and target for each strategic objective using a balanced scorecard forma•Example: a strategic objective in the shareholder or financial perspective is to increase market share. Ametric to actually measure this strategic objective of market share increase is, “The percentageof increase in market share.” The target is the specific number to be achieved in a particular timeperiod. The target for the metric of “Increase market share” could be “Increase market share by2% for each of the next 3 years” of an increase of 2% per year for 3 years.)Outline a brief communication plan discussing how you will communicate the company’s strategicobjectives that includes the following:•Define the purpose.•Define the audience.•Identify the channel(s) of communication and why you selected that channel.Format paper consistent with APA guidelines including an introduction, APA headings, and a conclusion.Cite any reference material used. Ensure any tables are embedded in the paper. I expect onesingle artifact to be turned in for this assignment.Click the Assignment Files tab to submit your assignment.